Consolidated ICC code

Article C10 – Substitution of products

If a product becomes unavailable for reasons beyond the control of the marketer or operator, another product may not be supplied in its place unless the consumer is informed that it is a substitute and unless such replacement product has materially the same, or better, characteristics and qualities, and is supplied at the same or a lower price.
In such a case, the substitution and the consumer’s right to return the substitute product at the marketer’s expense should be explained to the consumer.


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