Codescentre Blog

3 reasons to celebrate 80 years of the ICC Marketing Code

Cannes, 20 June 2017 - The International Chamber of Commerce (ICC) presented the Code during a networking cocktail hosted in partnership with the French Association of the Communications Agencies (AACC), at the French Camp Cannes held on the margins of the Cannes Lions International Festival of Creativity.

Read more: 3 reasons to celebrate 80 years of the ICC Marketing Code

ICC releases statement on age considerations for marketing and advertising to children and teens

Paris, 14 December 2016 - The International Chamber of Commerce (ICC) unveiled its Statement on Code Interpretation to provide clarity on defining the appropriate age of children and young people when it comes to targeting them in advertising.

Read more: ICC releases statement on age considerations for marketing and advertising to children and teens

New Global Code for market, opinion and social research future-proofed to extend to data analytics and strengthen public trust

Paris, 08 December 2016 - Today, the International Chamber of Commerce (ICC) and the World Association for Market, Opinion and Social Research (ESOMAR) have released an important update to the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics.

Read more: New Global Code for market, opinion and social research future-proofed to extend to data analytics and strengthen public trust



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Testimonials

The foundation and a global trademark

“Being advocate of the national and European self-discipline of responsible marketing, we are actively working within the ICC to establish well functioning self-regulating systems in every country throughout the world. The Consolidated ICC Code of Advertising and Marketing Communications Practice is the foundation and a global trademark for harmonised responsibility in the creative economy.”

Manfred Parteina
Managing Director, German Advertising Association (ZAW)